She combines her extensive senior-level background in strategic planning, branding and communications with innovative experience in organizational development, transformational leadership and employee engagement.
Cindy is co-developer of the Professional Strengths, Values & Story Survey (SVSS), a tool that’s been used by thousands of organizations, teams and professionals get clear on who they really are and the unique value they have to offer. Her innovative story typing process has won multiple awards and been used by such organizational clients as Kashi, USDA, the National Education Association, and Meals on Wheels America.
Cindy is currently partner at The Storybranding Group, where she brings her trademark facilitative style to help clients define and convey who they are at their best; understand, inspire and motivate others more easily; and build more engaged, committed and effective teams. Previously she was SVP, Branding & Organizational Culture, at the global public relations firm Porter Novelli.
Cindy is also an engaging and productive facilitator who’s conducted literally thousands of planning processes, workshops, retreats/offsites and focus groups. She’s a frequent speaker and trainer who presents on story-based communications, effective messaging strategies, branding, leadership presence and voice. She holds a B.A. from Old Dominion University, and two post-graduate leadership and coaching certificates from Georgetown University and George Mason University.