Communication: Making Business Networking Part of Your Everyday Mindset
One of the most valuable and inexpensive business tools available to you is your ability to network. By simply reaching out to other businesses and individuals, you can enhance your own business, brand, or personal image. The key is in communication skills. Anyone can pay lip service to someone, listening with half an ear as their mind focuses on other things. But by really opening up and listening to what someone is saying, you will start to build relationships and see possibilities appear in front of you. Likewise, don’t just stand there, parroting what your business could potentially offer them. Build rapport, be genuinely interested in what they have to say to you. Learning about them and their business will give you insight into exactly what you might be able to offer them in the future, and vice versa.
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